Social Media Workshop


I conducted a half-day workshop on Social Media. One team is interested in using social media to catalyze our internal innovation program. The other team is responsible for employee safety and has a fabulous track record. They went to use social media to make the wider community a safer place, India being an inherently unsafe country. We used gamification to explore three themes.

  1. The internet has always been social
  2. Storytelling: Your Brand, Your Story
  3. Shifts with Social Media

We concluded with a framework for social media road-mapping.


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